Free Web Content
If you want to build up the profile of your web site, then you should be looking for free web content. All the search engines want to deliver good content when people search on their engines. They want people to find what they are looking for. The best way of ensuring that this happens is to write articles based on known search phrases. By doing this and making them available to the search engines, you ensure that the search engines deliver what their customers are looking for - and that will make people like Google very happy!
So, writing articles is one thing, but how do you get the word out?
Well, if your site has a decent PR and it is crawled on a regular basis already, just placing a link to your article on your site map or article map should be enough.
However, you can do better than that!
Seek out the good article directories and submit your articles to those. This will ensure that your article gets circulated around the web by other web sites and by ezine owners who are looking for good content for their ezines. Because your articles will contain a link to YOU site in the resource box, you will get traffic and link backs to your site. This means longer term traffic for you.
Here is an example of a free web content article directory that you can take a look at and submit your articles to.
You might also consider hosting your own article directory too.
Think on this. You could attract articles from other authors and distribute them to Web masters around the globe. Not only that, you could monetise the site easily by adding AdSense to the article pages.
It is very well worth considering. You can get a free web content article directory script from this link. You can also get some excellent article templates too. There is another set of free web content articles here as well.
And now there is a wonderful alternative.
How about having an Article Submitter, right on your desk top? One where you could store the Article directory information yourself and control the submission process? Well you can have your very own Article Submitter, to take the grind out of getting your work circulated around the Internet, and to get maximum benefit from the additional traffic and the links back to your web site from the articles as they circulate to other people's web sites.
Another trend at the moment is with PLR articles, or Private Label Rights. These are sets of articles, usually professionally written, which are sold to restricted numbers of people. So a set of 500 articles could be distributed to 500 people. The notion of private labels means that once you own these articles, you can do with them as you will. So, you can add your name as a copyright and change them as you see fit.
This is not all good news, because whilst a limited number of people have access to these articles, there are still enough possibilities that several people could display the same content. Arguments rage about whether having duplicate content affects your rankings in the search engines, and I have no evidence to have an opinion either way. What I can say is that if you change your article substantially, then it will be perceived as unique, which is better for you.
Doing this task manually is a pain to put it mildly.
However, help is at hand, in the guise of the Article Spinner. This software takes an article and helps you change it to something else, a unique article which will be infinitely more valuable to you. Take a look and see.

